Driving conversions for smarter, global medical procurement.

A platform ready to scale globally

The old Anetic Aid platform was split across multiple domains for the US and UK, creating content silos and doubling admin time. We transitioned the site into a single Statamic V4 multisite, enabling multilingual control from one master CMS, saving time, streamlining updates, and improving consistency across regions.

French and Spanish were added alongside US and UK content to support distributors and clinicians worldwide, and the possibility to scale into more regions with ease.

Removing friction, increasing conversions

Our main focus was overhauling Anetic Aid’s quoting system. We restructured the user journey from the ground up, removing friction, enabling multi-item quotes in one click, and offering instant quotes for low-value orders. These flows now sync with HubSpot to automatically raise tickets and support follow-ups.

The result is a seamless quoting experience that drove a 40.6% increase in online sales in the year following launch.

Fast, secure and built to last

Upgrading from Statamic V2 to V4 wasn’t just about features, it was a long-term infrastructure investment. We removed the database entirely, implementing a flat-file system for faster performance, lower maintenance, and fewer hosting dependencies. On the backend, we rebuilt with lean, secure code. On the frontend, we optimised every asset for speed, responsiveness, and accessibility, meeting WCAG AA standards and working seamlessly across all devices.

Built with Anetic Aid, and their customers

This wasn’t an off-the-shelf template. Every decision, from CMS structure to quoting logic, was shaped in partnership with the Anetic Aid team, designed around their internal workflows and customer needs. And with scalable infrastructure in place, the site is ready to support and power future growth, across more languages, products, and geographies.