APIs & Integrations

Stay ahead with API & system integrations

Disconnected systems slow you down. Streamline your business operations with smart integrations that eliminate friction and drive growth

Why are API & system integrations important?

Disconnected systems don’t just slow things down They drain time, create friction, and block growth. From clunky customer experiences to inefficient operations, these hidden costs stack up quickly.

Manual workarounds that drain time and increase the risk of error.
Inconsistent data across departments, platforms, or reports.
Frustrating customer experiences due to missing or delayed information.
Inefficient workflows that slow teams down and create bottlenecks.
Missed opportunities because your systems can’t adapt fast enough.

We help ambitious teams streamline operations by connecting CRMs, ERPs and marketing tools. This means automated workflows and stronger digital foundations to move faster, scale smarter and grow sustainably.

Approach

Our integration approach

We don’t just plug things in. We take a systems-thinking approach to build efficient connections that reduce overheads, unlock automation, and prepare your business for scale.

Seamless by design

Your systems should work together. We build APIs and integrations to sync data, streamline processes, and reduce manual input.

Built around you

We integrate what matters to you. From CRMs like HubSpot and Salesforce to platforms like Xero, Sage, and Mailchimp.

Engineered for growth

Whether you’re adding new tools or expanding into new markets, our integrations scale with your ambitions.

Connected systems. Smarter outcomes.

From CRMs and ERPs to marketing platforms and inventory systems, we build integrations that eliminate bottlenecks and create better customer and team experiences. We work with tools like:

Sage, Xero, QuickBooks
HubSpot, Mailchimp, Campaign Monitor
Stripe, Shopify, Klaviyo
Custom APIs, internal platforms, and legacy systems

Whether you need to sync financial data, automate lead flows, or connect multiple systems into one dashboard, we make it seamless.

Benefits

Benefits of a connected digital ecosystem through integrations

When your systems work together, everything works better. Integrations eliminate friction, reduce overheads, and unlock smarter, faster ways to grow, without adding complexity.

Streamline Operations

Automate repetitive tasks, cut friction, and free up time for the work that matters.

Smarter decisions, faster

Real-time data and reporting from connected systems. No guesswork, no delays.

Future-Proof Scalability

Modular and flexible builds that grow with your business.

Greener Platforms

Lower carbon emissions through efficient coding and sustainable hosting.

Improved Security

Clean code and modern frameworks that keep your business and your users safe.

Reduced Costs

Efficient, scalable builds that reduce overheads and costly rebuilds

We connect your digital systems so they work together. Not just technically, but strategically.

Built for impact

Integrations that unlock growth

Our integration work is rooted in your business goals, not just your tech stack. We build APIs and systems designed for scale, sustainability, and long-term value.

Custom API Development

We design and build bespoke APIs that connect your systems securely and efficiently. Each API is tailored to your goals, enabling seamless data exchange and scalable operations.

Third-Party Integrations

From CRMs and ERPs to marketing and payments, we integrate the tools your business relies on. The result: streamlined workflows, accurate data, and systems that work in sync.

Solving Real World Problems

We design and develop custom integrations that solve real problems, streamline complex workflows, and scale with your business. Engineered around your goals for maximum impact and minimal waste.

Scalable Architecture

Growth shouldn’t mean starting from scratch. Our platforms are engineered with scalability built in ready to handle new features, integrations, and even international expansion without costly rebuilds.

Green Web Hosting

After launch, your system runs on madeby.cloud. Our accredited 100% renewable energy powered hosting, it delivers fast, scalable infrastructure designed to support performance and climate goals.

Testimonials

What our clients say about us

As part of my work, I really value their sustainability-focused hosting, low data usage and carbon neutrality of web designers. When the opportunity came up to finally use madeby.studio to develop a project website that was focused on decarbonisation, my choice was very clear. They not only understood our vision but elevated it with their technical expertise, creativity, and attention to detail. The end result was a sleek, responsive, and high-performing website that exceeded our expectations – and has all the sustainability credentials.

Michaela Lindridge

Head of ESG , Severfield

As part of my work, I really value their sustainability-focused hosting, low data usage and carbon neutrality of web designers. When the opportunity came up to finally use madeby.studio to develop a project website that was focused on decarbonisation, my choice was very clear. They not only understood our vision but elevated it with their technical expertise, creativity, and attention to detail. The end result was a sleek, responsive, and high-performing website that exceeded our expectations – and has all the sustainability credentials.

Michaela Lindridge

Head of ESG , Severfield

We’re really pleased with how the website turned out, it reflects who we are and where we’re going as a business. The creative work was clean, clear and met the brief, and the focus on sustainability aligned with our mission as a business. Communication throughout was spot on, and the early workshops helped get everyone aligned. It’s already proving to be a valuable tool for the business. We see this as the start of a strong ongoing partnership.

Gary Scaife

Managing Director , Clearworld

Sam, Matt and the team did an excellent job in providing us with regular contact throughout our project - and were always honest, up-front and regularly keeping us in the loop of any developments in the migration of our website. They also went above and beyond to put into place best business practices for our website. Couldn't recommend them enough!

Jamie Tough

Marketing Executive , AneticAid

View All Case Studies

Work

Featured case studies

Don't just take our word for it, take a look at some of our recent API and integration projects.

BBP

A customer-first integrated website experience built for scale.

Website

API Integration

Branding

Digital Strategy

Wilson Power Solutions

Industry-leading efficiency meets high-performance digital

API Integration

Website

Digital Strategy

Brand Refinement

FAQs

APIs & integrations FAQs

Can you integrate with our existing systems?

Yes. We regularly integrate systems with tools like Sage, Xero, HubSpot, and mailing list platforms such as Mailchimp or Mailerlite. Whether it’s a CRM, ERP, finance, or email marketing system, we use APIs or custom connectors to ensure everything works together, streamlining workflows, reducing manual input, and keeping your data in sync.

Which CMS platforms do you work with?

We often recommend Statamic as a content management system because it is lightweight, secure, and built for speed. Unlike more bloated CMS platforms, Statamic avoids unnecessary complexity, which means faster load times, lower maintenance, and better long-term scalability. However, we don’t take a one-size-fits-all approach. For some businesses, we integrate with other CMS solutions, such as Wordpress and Craft, depending on existing infrastructure, team familiarity, or specific requirements. Our goal is always the same: to give your team a CMS that is easy to use, empowers content updates without developer input, and can grow with your business.

Will integrations affect my website’s speed or SEO?

Not when done right. Our approach ensures integrations are efficient, asynchronous where needed, and don’t bloat your site. In fact, by automating processes and syncing data intelligently, they can actually improve speed and content accuracy, both of which benefit SEO and user experience.

What if I need to change tools later?

That’s exactly why we build with flexibility in mind. Our modular development means you can add, remove, or replace integrated tools without needing to overhaul your whole website.

What industries do you work with?

We work with ambitious, purpose-driven businesses across a range of sectors, including climate technology, green technology, manufacturing, construction and sustainability conscious organisations. What unites them is the desire to scale with a digital platform that combines performance with environmental responsibility. Because our approach is tailored and scalable, we adapt to the unique needs of each sector, whether that’s handling large volumes of e-commerce transactions, building trust in a user base, or helping sustainable brands showcase their impact. For us, it’s less about industry and more about working with businesses that want to grow while making a positive difference.